CIMB extends commitment to CIMB Classic

Tue 16 Aug 2016

CIMB extends commitment to CIMB Classic

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Kuala Lumpur, August 16: CIMB Group, the title sponsor of CIMB Classic since its inception in 2010, today announced the extension of its title sponsorship of the golf tournament through 2020. The four-year extension reflects the success of the only official PGA TOUR FedExCup event in Southeast Asia, which is also the richest in the region with a purse of USD7 million.
Since it was first staged, the tournament has attracted world class professionals like Tiger Woods, Henrik Stenson, Adam Scott, Sergio Garcia, Ernie Els and Ryo Ishikawa. CIMB Classic, being one of most prestigious and biggest sporting events in the region, has undoubtedly boosted Malaysia’s position as a golfing tourism destination, attracting an audience from all over Asia annually.
Speaking at the press conference, Tengku Dato’ Sri Zafrul Aziz, Group Chief Executive, CIMB Group commented, “CIMB Classic has firmly placed Malaysia on the PGA TOUR calendar, and we are pleased to continue our title sponsorship of the tournament, which has grown from strength to strength over the last six years. Today’s announcement is a clear demonstration of the Group’s appreciation to PGA TOUR and our firm commitment to further develop CIMB Classic into a top golf event not only in Malaysia but also in ASEAN.
Tengku Dato' Sri Zafrul Aziz, Group Chief Executive, CIMB Group Tengku Dato' Sri Zafrul Aziz, Group Chief Executive, CIMB Group
The tournament continues to generate quite a following and we will continue to deliver an exceptional experience for players and fans alike.” “Since its inception six years ago, the CIMB Classic has established an important international presence for the TOUR during the early portion of the FedExCup schedule,” PGA TOUR Commissioner Tim Finchem said.
“As a preeminent banking institution in Southeast Asia that is headquartered in Kuala Lumpur, CIMB has provided the critical support needed for the tournament to develop and prosper. I had the opportunity to attend the CIMB Classic last year and was very impressed not only by what I saw, but by the potential it has for future growth. We are thrilled that CIMB will continue its sponsorship and we look forward to working with CIMB on continuing and strengthening our successful presence in Malaysia.”
The CIMB Classic was introduced in 2010 as an unofficial event before becoming a FedExCup tournament in 2013.
Co-sanctioned by the Asian Tour and Professional Golf Association of Malaysia, it is held at the Kuala Lumpur Golf & Country Club and features a limited field of 78 players. Qualifiers include the top 60 available players from the previous season’s FedExCup Points list, the top-10 available money leaders from the Asian Tour Order of Merit and eight sponsor exemptions, which include two Malaysians.
Kyi Hla Han, the Asian Tour Commissioner, said: “We are delighted with this wonderful announcement and look forward to continuing our partnership with CIMB and PGA TOUR. Our elite players are always excited to compete in the CIMB Classic as it is a world-class tournament and we thank CIMB for its wonderful sponsorship of golf at the highest level in Asia.”
Justin Thomas of the United States is the reigning champion. The upcoming CIMB Classic will be held from 20 - 23 October and is the second tournament of the 2016-17 PGA TOUR schedule.
About CIMB Group The title sponsor of the CIMB Classic is CIMB Group. CIMB Group is one of ASEAN’s leading universal banking groups. Headquartered in Kuala Lumpur, the Group is now present in 9 out of 10 ASEAN nations. CIMB Group offers a full suite of financial services and related products; has a market capitalisation of approximately USD 9.6 billion as of 30 June 2016 and about 40,000 employees located in 17 countries. Read more about CIMB Group at www.cimb.com.
About PGA TOUR The PGA TOUR is the world’s premier membership organization for touring professional golfers, co-sanctioning more than 130 tournaments on the PGA TOUR, PGA TOUR Champions, Web.com Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR China. The PGA TOUR’s mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in the communities in which it plays, and provide financial opportunities for TOUR players. Worldwide, PGA TOUR tournaments are broadcast to more than 1 billion households in 227 countries and territories in 30 languages. Virtually all tournaments are organized as non-profit organizations in order to maximize charitable giving. In 2015, tournaments across all Tours generated a record $160 million for local and national charitable organizations, bringing the all-time total to $2.3 billion. The PGA TOUR's web site is PGATOUR.COM, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.
About the Asian Tour As the official sanctioning body for professional golf in Asia, the Asian Tour leads the development of golf across the region, enhancing the careers of its members while maintaining a commitment to the integrity of the game. The Asian Tour, through its membership of the International Federation of PGA Tours, is the only recognised pan-Asian professional golf tour in Asia. This unique feature positions the Asian Tour at the pinnacle of professional golf in Asia; providing its events with Official World Ranking status. Tour Partners include ECCO (Official Footwear Sponsor), FENIX XCell (Official Apparel Supplier), Hilton Worldwide (Official Hotel Partner), Titleist (Official Web Partner), Bloomberg TV (Official International Media Sponsor), Bloomberg Businessweek Chinese (Official Business Publication Sponsor) and Rolex (Official Timekeeper). Sentosa, Singapore is the Home of the Asian Tour which also has an office in Kuala Lumpur. Also, visit us at www.asiantour.com, www.facebook.com/asiantourgolf, www.twitter.com/asiantourgolf, www.youtube.com/theasiantour and www.weibo.com/asiantourgolf.